Step Cut vs Brilliant Cut Diamonds in St. Louis Which Is Right for You in St. Louis?

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A clear, expert comparison to help you choose the perfect diamond for your engagement ring.

Whether you’re shopping for a classic emerald step cut diamond a modern oval brilliant cut diamond, our collection offers unmatched sparkle and craftsmanship right here in St. Louis.

Schedule to browse brilliant and step cut
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Serving clients across:

Serving clients across:

  • St. Louis
  • Clayton
  • Ladue
  • Frontenac

By appointment only

At Cherry Pick Diamonds, we elevate this symbolism with hand-selected diamonds that maximize fire, clarity, and brilliance.

Step Cut vs Brilliant Cut: The Key Difference

Step Cut Diamonds

  • Long, clean facets
  • “Hall of mirrors” effect
  • More subtle sparkle
  • Example shapes: Emerald, Asscher

Brilliant Cut Diamonds

  • Many small facets
  • Maximum sparkle and fire
  • Designed for brilliance
  • Example shapes: Round, Oval, Cushion

Simple way to pick ;


If you want sparkle → choose brilliant

If you want elegance → choose step cut


If you’re considering size along with cut, explore our 2 carat diamond rings in St. Louis to see how different cuts perform in larger stones.

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WHAT IS A STEP CUT DIAMOND?

Step cut diamonds feature long, linear facets arranged in parallel rows. Instead of sparkle, they emphasize clarity and depth.

Popular Step Cuts:

  • Emerald cut
  • Asscher cut

Why St. Louis Clients Choose Step Cuts:

  • Clean, sophisticated look
  • Understated luxury
  • Larger visual appearance per carat

WHAT IS A BRILLIANT CUT DIAMOND?

Brilliant Cut Diamonds Explained

Brilliant cuts are designed to reflect the maximum amount of light, creating intense sparkle.

Popular Brilliant Cuts:

  • Round brilliant
  • Oval
  • Cushion
  • Radiant

Why St. Louis Clients Choose Brilliant Cuts:

  • Maximum brilliance
  • Classic engagement ring look
  • Hides inclusions better

WHAT’S POPULAR IN ST. LOUIS?

Diamond Trends in St. Louis

In the St. Louis area:

  • Brilliant cuts (especially oval and round) dominate for engagement rings
  • Step cuts are growing among clients who want a more refined, modern look

At Cherry Pick Diamonds, we’re seeing more clients in Clayton and Ladue choose:

👉 Step cuts for uniqueness

👉 Brilliant cuts for maximum sparkle

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Start Your Search

Ready to find your perfect Emerald step cut diamond Ring?

Contact Cherry Pick Diamonds to schedule a consultation and experience a better way to buy antique diamonds.

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start your search

Ready to find your perfect Three Stone step cuts Ring?

Contact Cherry Pick Diamonds to schedule a consultation and experience a better way to buy antique diamonds.

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Start your search

Ready to find your perfect Old European Brilliant Cut Ring?

Contact Cherry Pick Diamonds to schedule a consultation and experience a better way to buy antique diamonds.

Free returns

Returns within 30 days receive a full refund on stock items

Domestic shipping

Ship anywhere within the United States of America

24/7 support

Call or text us at 314.616.0033

WHICH SHOULD YOU CHOOSE?

How to Decide

Choose a step cut if you:

  • Prefer a clean, architectural look
  • Value clarity and transparency
  • Want something less common

Choose a brilliant cut if you:

  • Love sparkle and fire
  • Want a classic engagement ring
  • Prefer a more forgiving stone


How We Help You Choose the Right Diamond

OUR EXPERT APPROACH

At Cherry Pick Diamonds:

  • We hand-select both step cut and brilliant diamonds
  • We prioritize visual performance, not just grading reports
  • We guide you based on your style — not trends

Unlike mass retailers like Blue Nile or James Allen, we focus on curation over volume.


SEE THE DIFFERENCE IN PERSON

Compare Diamonds in St. Louis

We offer private consultations for clients across:

  • St. Louis
  • Clayton
  • Ladue
  • Frontenac

FAQ

Are step cut diamonds more expensive?

Not necessarily — but they require higher clarity, which can affect price.

Do brilliant cut diamonds sparkle more?

Yes — they are specifically designed for maximum brilliance.

Which diamond looks bigger?

Step cuts often appear larger due to their open facets.

Are step cut diamonds trendy?

They are timeless but currently trending among modern buyers.

Still Not Sure Which Diamond Is Right for You?

We’ll walk you through both options side-by-side — no pressure.




Book Your Private Consultation in St. Louis

Our showroom

CHERRY PICK DIAMONDS

230 S Bemiston Ave #1020,

St. Louis, MO 63105

Mon - Fri, By Appointment
Saturday, By Appointment
Sunday, Closed

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